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Most loved
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Hammered Circle Drop HoopsHammered Circle Drop Hoops- Regular price
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Rs. 1,999 - Sale price
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Rs. 1,999 Rs. 3,338
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Minimal Heart Pendant NecklaceMinimal Heart Pendant Necklace- Regular price
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Rs. 1,699 - Sale price
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Rs. 1,699 Rs. 2,837
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Single Crystal Drop NecklaceSingle Crystal Drop Necklace- Regular price
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Rs. 3,099 - Sale price
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Rs. 3,099 Rs. 5,175
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Pastel Cat Eye BraceletPastel Cat Eye Bracelet- Regular price
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Rs. 1,699 - Sale price
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Rs. 1,699 Rs. 2,837
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Layered Heart Bracelet GoldLayered Heart Bracelet Gold- Regular price
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Rs. 1,799 - Sale price
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Rs. 1,799 Rs. 3,004
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Black Onyx Layered NecklaceBlack Onyx Layered Necklace- Regular price
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Rs. 1,699 - Sale price
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Rs. 1,699 Rs. 2,837
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White Heart Drop HoopsWhite Heart Drop Hoops- Regular price
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Rs. 2,499 - Sale price
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Rs. 2,499 Rs. 4,173
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Three Bar Cuff BraceletThree Bar Cuff Bracelet- Regular price
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Rs. 1,699 - Sale price
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Rs. 1,699 Rs. 2,837
Celebratewith Naitra
One collection, every moment of your day.
As worn by you
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@naitra_officialThe luxury of gold, made for every day
18K gold tone plating with the lustre of solid gold. Waterproof, anti-tarnish and skin safe, so you can wear it wherever the day takes you. And it is covered for a lifetime.
18K gold tone plated
The lustre of real gold, at an honest price.
Waterproof & anti-tarnish
No fading and no green marks. Not in sweat, showers or monsoon.
Skin safe
Nickel free and hypoallergenic. Gentle on the most sensitive skin.
Lifetime warranty
The plating is covered for life. No fine print.
Questions, answered. Materials, care, warranty, shipping and returns, all in one place.
Read all FAQs →First to know. First to shine.
30% off your first order, early access to new edits, and nothing you did not ask for.
Anti Tarnish Demi Fine Jewellery, Made For Your Everyday
Everything you want to know about NAITRA in one place. What we make, why it lasts, and where to find the piece that fits your life.
Jewellery you never have to take off
You know the two heartbreaks of jewellery. Real gold that stays locked away, waiting for occasions, and imitation jewellery that fades after one rainy evening, leaving dull metal and irritated skin behind. NAITRA was born in that gap: premium demi fine jewellery from India, honestly priced, and built for your actual life, not just your occasions.
Our anti tarnish jewellery is waterproof, sweat proof and hypoallergenic, engineered for Indian summers, monsoon commutes and coastal air. Wear it in the shower, the gym and the wedding sangeet without a second thought. Premium enough to feel special. Affordable enough for a Tuesday. Start with our bestselling jewellery for women and see why thousands never take theirs off.
Find the piece that fits your day
Necklaces made for layering
From delicate pendants to statement layers, our anti tarnish gold necklaces for women are designed to be stacked and worn daily. Explore 18K gold plated necklaces, layered chains and minimal lockets that move from office wear to evening plans without changing a thing.
Earrings you can sleep in
Lightweight, nickel safe and kind to sensitive ears. Shop daily wear gold earrings, hoops, studs and drops, all waterproof and built for all day comfort. Our 18K gold plated earrings for women stay bright through workouts, showers and long working days.
Rings that live on your hands
Your hands do everything, so our gold rings for women are made to survive hand washes, sanitiser and the daily grind. Discover adjustable rings, stacking bands and statement designs in anti tarnish 18K gold plating that never leaves a green mark.
Bracelets built for the everyday wrist
Delicate chains, charm stacks and cuffs crafted for comfort. Our gold bracelets for women are waterproof and skin safe, made to be layered with your watch and worn from desk to dinner. Browse the full edit of anti tarnish bracelets here.
Jewellery sets, matched for you
Take the guesswork out of gifting and festive dressing with gold plated jewellery sets for women, pairing necklaces and earrings that were designed to be worn together.
Or build your own stack
Compose your own signature set. Pick any three pieces for ₹2,700 with Build Your Own Stack, the easiest way to start a collection that is entirely your own.
What is demi fine jewellery?
Demi fine jewellery lives between imitation jewellery and fine jewellery. It uses real, lasting materials, such as thick 18K gold plating over marine grade stainless steel and sterling silver, to deliver the look, weight and warmth of fine gold jewellery without the fine gold price. Unlike imitation pieces, demi fine is built for daily wear and does not tarnish, bend or discolour in weeks. Unlike fine jewellery, it is priced to be worn, not stored. If you have been searching for waterproof gold plated jewellery that actually lasts in India, demi fine is the answer, and NAITRA is where it feels personal.
Why women across India choose NAITRA
Because our jewellery has only one rule: wear it. No removing it before the bath. No keeping it away from perfume. No wondering whether today is special enough. Every piece passes strict checks for plating depth, clasp strength and stone setting, arrives in premium gift ready packaging, and is backed by something almost no one else in this category offers: a lifetime plating warranty. Add honest pricing, simple care, and designs that feel like you, and the choice makes itself.
Gifts that never miss
A NAITRA box is an easy yes for birthdays, anniversaries, Rakhi, Diwali and every just because moment. Explore jewellery gifts, from minimal pendants made for daily wear to matched sets that feel twice the price. Every order ships in gift ready packaging, and the lifetime warranty means your gift keeps its promise long after the occasion.
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Your questions, answered
Is NAITRA jewellery really waterproof?
Yes, really. Shower in it, wash your hands in it, get caught in the rain in it. The 18K gold tone finish over marine grade stainless steel is engineered to survive water, sweat and Indian humidity, which is why we say NAITRA is jewellery you never have to take off.
Will gold plated jewellery fade or turn my skin green?
Ordinary imitation jewellery does, because thin plating over nickel alloys breaks down fast. NAITRA uses thick 18K gold plating over 316L stainless steel and 925 silver, which is anti tarnish by design and nickel safe, so there are no green marks and no rashes, even on sensitive skin. Thick plating over marine grade steel means the shine holds through years of daily wear, not a season.
What does the lifetime warranty actually cover?
If the plating on any NAITRA piece fades, discolours or wears off in normal daily use, we repair or replace it free, for as long as you own it. No registration and no fine print. Write to care@naitra.in with a photo and your order number, and we take it from there. Read the full warranty policy.
Is it real gold? What does 18K gold plated actually mean?
Not solid gold, and we will never pretend otherwise. Every NAITRA piece is built on marine grade 316L stainless steel or 925 sterling silver, then finished with a thick layer of real 18K gold. You get the exact colour, weight and warmth of fine gold jewellery, with the strength of steel underneath, at a price you do not have to save up for. That is what demi fine means, and it is why the shine holds for years instead of weeks.
Is it safe for sensitive skin?
Yes. Every piece is hypoallergenic and nickel safe, tested for all day contact with skin. If imitation jewellery has irritated you before, demi fine construction like ours is the safer choice.
Can I wear it every day, to work and the gym?
That is exactly what it is made for. NAITRA is designed as everyday jewellery: lightweight, comfortable, office friendly and tough enough for the gym, the commute and the monsoon.
How do I care for my NAITRA pieces?
Barely at all. Wipe with a soft dry cloth now and then, and store in the NAITRA pouch or box it arrived in. That is it. Our care guide has a few extra tips if you want your shine to last even longer.
What arrives in the box?
Your piece arrives in premium NAITRA brand packaging, gift ready by default. Want it wrapped as a present? Add the gift option at checkout and it arrives ready to hand over.
Which pieces should I start with?
Start where most women do: our bestsellers, the pieces loved and lived in every day. Or make it personal from day one and build your own stack of any three pieces for ₹2,700.
How fast is delivery, and can I return it?
We ship across India to every serviceable PIN code. Shipping is free on every order, with no minimum. Orders are dispatched within 24 hours and usually arrive in 2 to 4 working days. If a piece is not right for you, you have 15 days from delivery to return or exchange it. Full details in our shipping policy and return and exchange policy.
